Green Home Design - Frusterio Design

Green Not Always an Easy Sell to Skeptical Consumers

Although “green” is now very much in the nation’s vernacular, green builders should not assume that consumers are sold on sustainability, Suzanne Shelton, president and CEO of the Shelton Group, told the NAHB National Green Building Conference last month in Dallas. Shelton said that prospective buyers of green homes are more concerned about what sustainable …

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